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Consumer Staples · CIK 0000040704

GIS General Mills

Weak positive

General Mills's management tone tended to become more positive when quarterly net income improved.

Relationship strength (, primary)
0.34
Sample
15 quarterly observations
More established sample
Multiple-testing check

Does not remain notable after adjusting for hundreds of tests. Why?

Pearson (secondary): 0.31 Why show both?

The analysis measures a same-filing relationship, not a forecast. Limitations

Tone vs earnings change

Each dot represents one 10-Q filing. Points farther right have more positive MD&A tone. Points higher on the chart had stronger year-over-year net income growth, after extreme percent changes are capped. Upper-right and lower-left points indicate tone and earnings moving in the same direction. How to read this chart

Direction agreement

Tone and earnings moved in the same direction in 7 of 9 comparable quarters.

7 / 9 direction agreement

How is agreement calculated?
Statistical details (Pearson, p-values, q, confidence interval)
Spearman ρ (exact)0.339 (p=0.216)
Pearson r0.310 (p=0.261)
95% CI (Pearson)[-0.24, 0.71]
FDR q0.528
Sample size (n)15 · More established sample
Agreement7 / 9 (7 / 9)
Revenue analysis (secondary metric)

Secondary to net income because revenue concepts are less comparable across some industries.

Relationship
Strong positive
Spearman
0.72
Pearson
0.84
Sample
15 quarterly observations
Annual 10-K analysis (secondary analysis)

Annual samples are shorter and are not mixed into the default quarterly board.

Relationship
Strong positive
Spearman
0.90
Pearson
0.86
Sample
5 annual observations

Filing history

Tone shown to three decimals so small nonzero values stay visible.

Quarterly (10-Q)

DateFormToneNet income YoYRevenue YoY
Mar 18, 202610-Q-0.183-51.6%-8.4%
Dec 17, 202510-Q-0.199-48.1%-7.2%
Sep 17, 202510-Q-0.111+107.7%-6.8%
Mar 19, 202510-Q-0.157-6.6%-5.0%
Dec 18, 202410-Q-0.029+33.6%+2.0%
Sep 18, 202410-Q-0.099-13.9%-1.2%
Mar 20, 202410-Q-0.064+21.2%-0.5%
Dec 20, 202310-Q-0.057-1.7%-1.6%
Sep 20, 202310-Q-0.045-17.9%+4.0%
Mar 23, 202310-Q+0.024-16.2%+13.0%
Dec 20, 202210-Q-0.031+1.5%+3.9%
Sep 21, 202210-Q-0.010+30.8%+3.9%
Mar 23, 202210-Q-0.047+10.8%+0.4%
Dec 21, 202110-Q-0.057-13.2%+6.5%
Sep 22, 202110-Q-0.109-1.9%+4.0%

Annual (10-K)

DateFormToneNet income YoYRevenue YoY
Jul 1, 202610-K-0.121-103.8%-5.4%
Jun 26, 202510-K-0.043-8.1%-1.9%
Jun 26, 202410-K+0.001-3.8%-1.2%
Jun 28, 202310-K+0.066-4.2%+5.8%
Jun 30, 202210-K+0.093+15.7%+4.8%